Better connection means human connection

The Human Equation

Mission Statement

The Human Equation is a campaign to encourage more quality (human) connection, in work and beyond, in an increasingly fast-paced and digitised world.

from this…

to this…

What does human connection mean?

It could mean:

  • feeling listened to and understood in a conversation

  • having a sense of safety and belonging in a team, group or community

  • feeling aligned with your employer’s values and mission

  • feeling respected and valued by managers and colleagues

  • having close friends who have your true interests at heart

  • having the skill and confidence to build rapport and trust with strangers

  • being able to educate, persuade and inspire others (win hearts & minds)

  • finding common ground with an opponent (and be able to disagree agreeably)

  • having a sense of purpose in work and life

The connection dilemma

There’s a lot of low-quality connection in the modern world that’s masquerading as something better – and it’s making us less healthy, poorer, angrier, unfulfilled and ill-equipped to navigate our way through life.

Our campaign is represented by an equation (the Human Equation). It serves as a reminder that quality human engagement matters and requires some courage, skill and persistence.

But it’s worth the investment!